FaltyDL, is an American, New York-based record producer and electronic musician. He needed some graphics to promote his upcoming tour on Instagram. After sending over a few drafts, we decided to go with a triptych of three versions.
The design is based on 3 principles: black & white vs primary colors, text as texture, and creating depth through layers. All images share elements with each other, sometimes in a slightly tweaked version. This way I tried to create a solid cohesion while still maintaining a playfulness.
